Town of Telluride Image w/ McCluhan Quote

Whether it's promoting a new storefront, announcing a special promotion, or building brand awareness, advertising on Mountain Chill® can be a dynamic and engaging channel for your marketing efforts. For most of our current advertisers, a Mountain Chill® campaign was their first entry into radio. Many have now advertised with us for several years thanks to its ease, affordability, and effectiveness. Getting started is straightforward. Most packages include complimentary script-writing assistance, recording services, and social media promotion. Your interest or inquiries are welcomed—contact us via the provided email or phone number shown below. Thank you.


Telluride is renowned for its exceptional skiing, outdoor activities, cultural events, and picturesque allure, making it a sought-after destination for both winter and summer recreation. Telluride sees almost 1.2 million visitors days per year.

KRKQ - Mountain Chill®

Prior to KRKQ Mountain Chill® 's first broadcast in 2011, the region lacked a full-power commercial radio station open to advertising. Since then, KRKQ has gained global recognition for its innovative approach, appealing to music enthusiasts across generations. This success has positioned KRKQ as one of the most listened-to stations in the area and earned it a worldwide reputation, as reflected in the TuneIn statistics shown below.

Notably, KRKQ holds the distinction of being the sole regionally owned and the sole family owned traditional commercial mass media outlet—spanning radio, TV, and daily newspaper—in the Telluride area. Moreover, KRKQ is recognized for its commitment to utilizing entirely renewable energy sources.

Recent Advertisers

Recent advertisers include prominent local organizations such as Telluride Sports/Telluride Ski Resort, Ryder-Walker Alpine Adventures, San Miguel Power Association, The Telluride Mountain Village Owners Association, Mountainfilm, The Sheridan Arts Foundation, Weehawken Creative Arts, Conscious Yoga Collective, The Sherbino Theater, The Ouray International Film Festival, and Between The Covers Bookstore.

Radio station local coverage area near Telluride.

KRKQ - Protected / Primary Service Contour
Reference 6kW ERP / 100m HAAT

Regional Rankings via TuneIn

Grand Junction/ Montrose/ Telluride Market
Updated January 2024

Station Frequency Community Format Favorites
KNZZ 1100 AM Grand Junction Conservative Talk 51.9K
95.5 FM Mountain
Chill Vibes 15.7K
KMGG - Magic 93 93.1 FM Grand Junction Hit Radio 10.4K
KOTO 91.7 FM Telluride Public/ Community 9.7K
KSTR - K-Star 96.1 FM Montrose Classic Rock 8.6K
station popularity ranking at TuneIn.">

  877-270-4361 (sales)